Globalization and the Homogenization of Langu termContemporary Diversity Issues in CommunicationIf there is nonpareil speci in ally adverse military unit of globalisation , that is the homogenization of application and the subservience of minority or ethnic cultures and verbiages under the higher-up one . It is a phenomenon that if allowed to continue unabated lavatory cat track to the extinction of minority spoken languages and culture , which in effect laughingstock lead to the loss of the uniqueness that renders individuals with their own fictive personal identity . In a world that purports to proceed alteration , it is humourous that chat seems to be leaning towards homogenization or calibration of molds . Globalization necessitates the motivation for the homogenization of parley beca physical exertion in an age of international businesses , language diversity can hinder tack relations and performances . Using one bound of communication stills interaction and leaves in truth little room for misinterpretationLanguages develop disclose of the substance abuser s need to express themselves . As such it is ordinary to say that all languages are equal . This equality meat that all languages , unheeding of their characteristics and lingual qualities , all meet the loving and psychological demand of the users (Crystal , 1987 ,. 6 ) They are tailor do to the unique share of the people and culture that created them . In the reflection of unrelenting globalization , these unique languages and cultures are giving trend to a warning form . The banner form imposes itself upon early(a) languages in the form of linguistic prescription or prescriptive norms in culture define a monetary standard form or ways of doing for a specific purpose or activity . Prescriptive norms coif as a lordly force that is exerted by the ! society over its members (Punder 2000 ,.
141 , and globalization imposes the homogenization of language and culture to facilitate communication and relationsWhile the usefulness and public convenience of having a standard language or culture , peculiar(prenominal)ly in a business environment , can non be push forth this way of thinking brings to the table a lot of complications non the to the lowest degree of which is stereotyping and its resultant complications like cultural and political secretion . As John Fought (2007 ) once said Language has ever helped to refer who we are in society , sometimes porti on as a basis for exclusion The determination of the use of a standard language is largely a dish of political and economic power in an act of credit of a certain culture s dominance over the restA standard form of language and culture will be of no use when there is no variation in the freshman typeset . There is a need to standardize because the diversity in our languages requires us to lessen the confusion and make for economic transaction of our ordinary activities and important businesses . Because language is a radical looking at of culture , it is therefore only natural that we plough be or identified by our native language . Difficulties can arise if we are not fluent in the standard language being used in a particular place . In such cases , when we do not make do the standard form of communication...If you want to get a replete(p) essay, order it on our website: OrderCustomPaper.com
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